SALES

What We Connect To

We integrate with a wide range of sales and CRM platforms to provide a complete view of your sales performance.

CRM & Sales Platforms

  • HubSpot, Salesforce, Zoho CRM, Pipedrive, Insightly
  • Microsoft Dynamics 365, SugarCRM

Ecommerce & Payment Platforms

  • Shopify, WooCommerce, Magento, BigCommerce
  • Stripe, PayPal, Square, Klarna

Lead Generation & Sales Outreach

  • LinkedIn Sales Navigator

By connecting all of these platforms, we provide full visibility into your sales funnel, from lead generation to closing deals and retaining customers.

How It Works

  1. Scoping Session - We analyse your sales process, identifying key challenges, bottlenecks and goals.
  2. Custom Question Suite - We define the most relevant KPIs to track based on your business model.
  3. Data Connection - We integrate your sales platforms and clean your data for accurate reporting.
  4. Dashboard Creation - We build interactive dashboards to visualise sales performance.
  5. AI-Powered Insights - Our system highlights areas for improvement, such as sales cycle inefficiencies.
  6. Ongoing Reporting - Receive reports weekly, fortnightly or monthly, with clear action points.

Key Sales KPIs We Track

Sales Performance & Pipeline

  • Total sales revenue
  • Sales pipeline value, number of deals in pipeline
  • Win/loss rate, lead-to-customer conversion rate
  • Average deal size, revenue per customer

Sales Cycle & Efficiency

  • Average sales cycle length, time-to-close
  • Lead response time, follow-up effectiveness
  • Touchpoints per deal (calls, emails, demos)
  • Rep activity (calls made, meetings booked, emails sent)

Lead Generation & Conversion

  • Number of leads generated, cost per lead
  • Lead-to-opportunity rate and opportunity-to-close rate
  • Lead source performance (organic, paid, referral, outbound)

These KPIs help you refine your sales strategy, optimize processes and maximise revenue.

Why This Matters

Problem: Leads aren’t converting into customers
Solution: We identify bottlenecks and improve conversion rates

Problem: Sales teams waste time on low-quality leads
Solution: Data-driven insights help focus on high-value prospects

Problem: Unclear sales performance metrics
Solution: Custom dashboards provide real-time visibility

Problem: No strategy for upsells and retention
Solution: We analyse customer data to boost repeat sales

With our sales data analysis, you’ll gain deeper visibility into your pipeline, improve forecasting and ensure your team is working efficiently.

Would your business benefit from this? Click here and book a free consultation today.