What We Connect To
We integrate with top website analytics platforms to track user behavior.
Web Analytics & User Behavior
- Google Analytics (GA4), Hotjar, Microsoft Clarity, Crazy Egg
- A/B testing platforms: Optimizely, Google Optimize
SEO & Search Performance
- Google Search Console, SEMrush
Ecommerce & Conversion Tracking
- Shopify, WooCommerce, Magento, BigCommerce
- Google Tag Manager (event tracking), Facebook Pixel, LinkedIn Insight Tag
These integrations allow us to track everything from traffic sources to detailed user interactions.
How It Works
- Scoping Session – We assess your website goals (SEO, conversions, UX).
- Custom Question Suite – We define key website metrics based on your businesses needs and pain points.
- Data Connection – We integrate analytics tools and set up tracking.
- Dashboard Creation – We visualise key performance metrics.
- AI-Powered Insights – We provide actionable recommendations to improve performance.
- Ongoing Reporting – Receive weekly, fortnightly or monthly reports.
Key Website KPIs We Track
Traffic & User Behavior
- Total visitors, new vs. returning visitors
- Bounce rate, time on page, pages per session
- Scroll depth, click tracking, heatmaps
SEO Performance
- Organic traffic growth, keyword rankings
- Click-through rate (CTR) from search
- Backlink profile and domain authority
Conversion Optimization
- Conversion rate by page and source
- Funnel drop-off analysis
- A/B test performance
Why This Matters
Problem: Low website traffic
Solution: We optimize SEO and content strategy
Problem: Visitors aren’t converting
Solution: We analyse behavior to improve user experience and conversion rate optimisation
Problem: High bounce rates
Solution: We identify issues causing users to leave
By leveraging website analytics, you can make data-driven improvements that directly impact engagement and then sales.
Would your business benefit from this? Click here and book a free consultation today.